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What's To Become of NBA Live?


Last week EA announced there would be no version of NBA Live released on consoles in 2016. For fans of the series, or perhaps even fans of the sport, this is the latest in a series of heartbreaks.

The last time NBA Live went on hiatus, there was hardly a whisper in the wind as to its whereabouts. This time around, the announcement of a mobile version of the game (which, if EA is to be believed, is intended to expand the franchise to a "global" market) is most likely a move to keep the name alive and in circulation. Given the mostly sour efforts from NBA Live in the recent past, it's hard to believe the game sold copies on anything but name recognition. With that in mind, it would certainly behoove EA, if they ever intend on bringing the series back, to keep the name alive.

"The most logical answer would probably be that EA will feel out the mobile market and then wait for an opportune time to strike."

So will it come back? It's hard to say. EA's sports production is an enigma. Madden and FIFA are two of the biggest sellers. NBA Live has been squashed by the 2K franchise, and many of EA's other franchises (MVP Baseball and both of the NCAA franchises) have been canceled. It's hard to say whether they are phasing things out or preparing for a total revamp of their sports division. Given just how much potential money there is in sports video games, you'd have to assume that it's the latter.

But where does that leave Live, a series that has already undergone a fresh reboot? The most logical answer would probably be that EA will feel out the mobile market and then wait for an opportune time to strike.

But in what form would the series come back, or feel like there is a market to come back to? Well, there are a couple of possibilities. One, the game comes back with a totally revamped style of play that matches 2K in terms of quality and realism. Since that would require another refresh of any development, this seems unlikely. Another option would be that the game releases on PC and challenges 2K there. 2K is in a solid position on PC, but it's not as dominant there as it is on console -- given somewhat lackluster ports and difficulty at times to mod. So might EA see an opportunity in that emerging market? Probably not, as outside of FIFA, EA hasn't dabbled with the PC much either.

So the last, and perhaps most likely, option would be for EA to return the series as a free-to-play game that focuses on online play and micro-transactions. It may seem unorthodox, given that EA hasn't really tried anything similar with its major sports titles, but that doesn't mean that they won't try it. EA has had tremendous success with their Ultimate Team mode, so it's not unreasonable to think they might build an entire game around it.

"It's hard to say whether they are phasing things out or preparing for a total revamp of their sports division."

For now, basketball fans are going to have to be content with the NBA 2K franchise. The scare is that a lack of competition may place a hold on the incredible progress the series has made over the last decade, but with such a saturated market of video games, 2K is still competing for sales. If the NBA Live series does come back, it may be in a way we haven't seen before. Perhaps even packaged with a customized NCAA franchise?

The bad news is we don't know if there's a future for the Live series on consoles. The good news is that just about anything moving forward would be a welcomed surprise.


Member Comments
# 81 The 24th Letter @ 05/31/16 09:52 AM
I don't think I've ever read this interview in full before now, but man is this question and answer telling, and this was 6 years ago:

Quote:
Every year NBA Live seems to take a new direction, only to shift gears again the next year when it’s not lauded a complete success. Are there too many camps pulling the game in different directions?

MW: Yeah I definitely think that’s the case. When I went there I kind of went there with a three-year vision to do something. We finished NBA Live 10 and after talking over with management what they wanted to do, I think that they feel like they need to do something different all the time – I think they are trying to reinvent the wheel sometimes. Unfortunately, they haven’t had the chance to gain any traction that way and build on top of the many things that are substantial.
You can't build anything like this.
 
# 82 PopcornJones77 @ 05/31/16 10:13 AM
Quote:
Originally Posted by The 24th Letter
I don't think I've ever read this interview in full before now, but man is this question and answer telling, and this was 6 years ago:



You can't build anything like this.
For better or worse, wasn't there a fair level of continuity among NBA Live 14, 15 and 16? Those three games seemed to follow a fairly stable trajectory of development.

Sent from my LG-H900 using Tapatalk
 
# 83 seanhazz1 @ 05/31/16 01:50 PM
Quote:
Originally Posted by Crunky
For all you people that expect to be wowed by NBA live because of the delay should halt your expectations. The reason why is because the NBA live development team is split working on mobile and console simultaneously. We have all seen this act before with EA when they split NHL 15 developers to work on UFC 1 which made NHL 15 barebones. EA is a smart company hiring more NBA live developers to work on both mobile and console isn't a smart investment when you can gamble and delay by splitting your development team to work on both projects.
Ironically, You gave examples of two EA sports game franchises that may have made the biggest turn around in video game sports in 1 year with their latest releases. If that is what is is store for NBA Live series, then yes, we will be WOW'd.

IMO it appears they are going forward with their development, using and common code across multiple platforms, will not delay the development in the manner many are saying. It mainly adds another test cycle for development, and more platforms to verify and confirm functionality if the code is common, and also allows for fixes to be common which actually increases development time for better content in the long run. Maybe they are attempting the first true cross platform sports game simulation(sorry Rocket League). THAT would definitely be groundbreaking.

What does delay development is the introduction of new ideas and reinventing the wheel mid cycle as 24th posted above, except they have not re-invented anything in 3 years, so something does need to be reinvented to regain fans trust and $$.

The part of this whole thing that has people miffed is the lack of information and updates in print, that they feel they should have the right to daily, which leads to most if not all the criticism on these forums, since people just start going with their gut. at this point not even the Elite fiasco is relevant as the sports gaming landscape has changed since then. I will say, that since 14, they have done EXACTLY as they have said, no smoke or mirrors, and stuck to their plan.

I always looked at NBA Live 16 as the end of their "3 year cycle" and fully expected something new for the upcoming newer hardware and platforms as I've stated previously, and a quick search around the net, on various tech updates will vaguely confirm it, unlike all the "cancel" talk, which cannot be confirmed, and is not even what they have released to us. I don't think they'd make that mistake twice. I hope not! Keep Hope Alive! til next week.....
 
# 84 zzcoolj21 @ 05/31/16 02:15 PM
Quote:
Originally Posted by Crunky
For all you people that expect to be wowed by NBA live because of the delay should halt your expectations. The reason why is because the NBA live development team is split working on mobile and console simultaneously. We have all seen this act before with EA when they split NHL 15 developers to work on UFC 1 which made NHL 15 barebones. EA is a smart company hiring more NBA live developers to work on both mobile and console isn't a smart investment when you can gamble and delay by splitting your development team to work on both projects.
The Madden mobile team is working on mobile. I'm sure some Live devs pitch in but madden mobile are the main devs.
 
# 85 Crunky @ 05/31/16 03:02 PM
Yes I believe this is the right moment for NBA live to reinvent the wheel whether it be a new engine, a cool new feature, etc. The trajectory NBA live was on through 14,15,16 wasn't viable because they were so far behind the competition, the only way to remain stable is to come out with something fresh and exciting to attract gamers. This is why I propose ideas like mo-capping all animations and starting from scratch because animations equals gameplay and if animations isn't right it kills the immersion. Then after that they can add features and new modes to the game like a coach mode or a referee mode to become a true alternate to 2k.

Then they could introduce a weekly wrap up show 2k doesn't have this yet. Or instead of a Rising Star created player you could use a current player or legend instead. Little things like Dynamic Hairstyles will have us gamers buzzing and 2k fans jealous. There so many cool refreshing cool and new innovative ideas but for whatever reason NBA live executives continue to not listen to the community. How are you supposed to compete with somebody by copying their formula Mycareer/Rising Star, Mypark/Pro am. The people have spoken with their wallets we want a good basketball SIM alternative and not a rehashed 2k version.
 
# 86 Jay Jay @ 06/02/16 12:58 AM
Quote:
Originally Posted by The 24th Letter
I don't think I've ever read this interview in full before now, but man is this question and answer telling, and this was 6 years ago:



You can't build anything like this.
Every since 06 the 360 PS3 version this has been EA problem.
 
# 87 seanhazz1 @ 06/02/16 02:15 PM
....As they promised, Frostbite announced for ALL EA Sports going forward and NBA Live included. Maybe it'll bring hope to, or ire from bashers. Either way its coming fast. The FIFA 17 release will be a data point for our future NBA LIVE hopes.

I'm a Philly Fan, so I have learned to "trust the process", lol.

http://www.gameinformer.com/b/news/a...te-engine.aspx
 
# 88 sarlndr @ 06/02/16 07:59 PM
Dynamic hairstyles?!? 😞



Sent from my Z1 using Tapatalk
 
# 89 Crunky @ 06/02/16 10:00 PM
Quote:
Originally Posted by sarlndr
Dynamic hairstyles?!? ��



Sent from my Z1 using Tapatalk
You must be referring to my post, my ideas don't matter because NBA live devs don't read this forum.
 
# 90 sarlndr @ 06/02/16 10:11 PM
Quote:
Originally Posted by Crunky
You must be referring to my post, my ideas don't matter because NBA live devs don't read this forum.
Very true.

Sent from my Z1 using Tapatalk
 
# 91 Crunky @ 06/03/16 10:00 PM
When EA lost to 2k10 with Live 10, they felt they had to change the game and make an entire new game with Elite. They thought selling a new physics engine and controls would be enough to overtake 2k but it wasnt. They still have that belief and thats why they wont take a step back and build off of 10. EA has been quoted as saying they took a year to look at Elite and see what was usable...completely ignoring Live 10. Also completely ignoring that many people preferred Live 10 to 2k10.
 
# 92 Crunky @ 06/03/16 10:49 PM
Where are people getting that EA can't use or doesn't have the rights to Live 10 code because of Mike Wang?

EA suits decided to head in a new direction with a new engine a new vision so they started fresh by bringing in a hockey producer and by replacing devs that worked on NBA live 10. It only made sense from that point on to work on a new engine entirely than work on a complicated code that they had no part in making in NBA live 10.

Are people forgetting that EA produced this game along with the engine? LOL.

I have never even heard of them using another company's engine to produce a game.
 
# 93 major major @ 06/04/16 03:34 PM
Soo disappointed that we have most likely lost the console version of hoops i prefer to play (prefer the feel of this game over the other)

Not a fan of watching another anything consumer related being monopolized by anyone. the movie fight club literally just came to mind.

EA live execs, get it together and be F-ing honest. Working on one?, and let us know either way asap. allowing us the minority, time to free our minds of what we have really been hoping for.

And if you are, go all in and let it all ride and leave ur selves ZERO excuses when it drops.

NBA live Devs and all who have recently tried, i have seen ur passion through ur communication on OS and what ever happens dont loose that passion for ur next ventures and good luck.
 
# 94 pinero24 @ 06/04/16 04:43 PM
Live needs serious work if it intends to actually move beyond the after thought it has become. After buying live 15 I waited for it to go free on ea access and I'm sure anyone with a passing interest in the game will get it that way. With that being said. This in my opinion is why EA fears 2K in the football world too and if the NFL wasn't a bunch of dicks they would handle licensing the way the NBA and MLB does

Tapatalking From Galaxy Note 3
 


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