2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Included

[sactown_13]

love shook ones pt 2. one of the best beats ever made

[ProfessaPackMan]

I see they got the right Nas song on there.

Surprised they didn't add "Brooklyn, We Go Hard" on there as that would've been PERFECT, especially for the Nets when they play it in Barclays.

[jersez]

Quote: Originally Posted by aholbert32

LOL!!! Madden is gonna sell more with casual fans because of RTP!? Wow. You have no clue how video game sales work...especially to casual fans. RTP isnt even the feature that Madden is pushing the most. That would be CCM. Hardcore fans care about physics. Casual fans appreciate it but it isnt why they buy a game. I'll drop it because it doesnt really matter. The Jay-Z announcement is getting coverage on non-video game sites and thats what 2k wanted. Its a success in their eyes.

Lawd take me now..... I wasn't specific. Madden already has the casual gamers in the bag, but rtp is what's going to suck the people still playing 2k5, apf 2k8. It's going to draw back the audience they've lost over the years, it's going to get the people that just hate EA. That's what I meant.

I'm on twitter right now and nobody cares or knows, my point is the casual fan, isn't even looking at 2k13 right now. Like I said if you throw jay-z name on anything it will spark interest, this isn't about marketing it's about the hype and whether or not this was worth the hype. This isn't even an argument it's just the fact, that your not understanding my point.

[JerseySuave4]

Quote: Originally Posted by jersez

I was using rtp as a example, Jesus Christ. How many people are making this a trending topic barely anyone. Please fully read my post before replying because obliviously I need to say this in simple terms. 1. I'm not arguing marketing, I'm stating the fact that jay-z does nothing for this game but sell it. At the end of the day, this means nothing. 2. Nobody is expecting gameplay announcements in august, I'm simply saying that huge gameplay additions are should be announced, I never said Advertised. 3. This is not a disappointment, but isn't worthy of such hype. That's all it is a worthy announcement just not the hype. those are my points. Got damn

Every single one of your points are ridiculous

1. Jay Z does nothing for the game except sell it. Ignoring the fact that it's not true and that they've said he is doing more, isn't selling the game what's important to them? Then it seems like bringing Jay Z in is a smart move.

2. Nobody is expecting gameplay announcements in August? Could have fooled me since all i keep reading in this thread is complaining that this announcement wasn't about footplanting, RTP or some other gameplay improvement.

3. It's not worthy of the hype? Bringing in one of the most recognizable, famous and best rappers of ALL TIME to help work on your game isn't worth hype?

Clearly you're out of touch.

Quote: Originally Posted by JSensui

Of course I'm not talking about some fan that really only checks up on the game in September. I'm talking about people on OS. What do I care about some casual fan? And shoot, you never know. The Internet is a powerful tool. If people start hyping Live's gameplay over 2k's...How much would the soundtrack matter?

In order to hype up Live's gameplay you need to actually SEE Live's gameplay. We've gotten nothing from EA with Live. Our lasting memories of EA's basketball is that god awful video we all saw which helped lead to them scrapping the game altogether.

Not to mention 2k isn't just working on a new soundtrack and giving you the same game as last year.

[JoSiiF]

Thank god for jay-z, kind of ironic cause jay-z is supposedly in with the Illuminati but he is a musical genious haha the soundtrack last year was beyond terrible and these new tracks are sick, good pick up 2k

[swac07]

Folks are really getting upset with 2k over this.....LMAOOOOO

This announcement was for the casual gamer,jay-z fans etc....lol Be patient gameplay details will be here soon....


folks are really jumping the gun...lol

[H to the Oza]

this is awesome. pump it up freestyle is one of my faves

[VDusen04]

Quote: Originally Posted by King_B_Mack

For me personally I say again, I'm disappointed because if Argent didn't say this was the biggest announcement in NBA2K and 2K Sports history, this announcement is met with the respect it deserves. Obviously you'd have that crowd of dudes that bitch at everything that comes out that isn't specifically gameplay related but the overall reception of this is positive without that line.

Right on. I'm with you 100% on this one. I didn't really have my hopes up, but I will say one of the 2K employees stating something along the lines of the impending announcement being arguably the biggest in the history of 2K certainly piqued my curiosity. Unfortunately, suggesting one of the biggest announcements in the history of 2K then coming forth with a soundtrack reveal will inevitably create a ton of backlash and disappointment.

On the flip side, as you said, had no outrageous quotes come to the surface and no outlandish hype created weeks in advance, I think this news would have been welcomed with open arms from fans and gamers. I definitely prefer marketing teams (of any product) providing honesty over building blind hype. And I'm sure it's a matter of companies weighing whether the buzz created outweighs the misguided hype, but I'd just like lose the inane buzz building and have company folks be real throughout the process.

Again, to reaffirm, I'm excited to hear about all the announcements that will be forthcoming about NBA2K13. If every other year of NBA2K's release is any indication, information will get meatier and meatier as we near release. I could just do without all the Twitter buzz attempts and general overhyping and whatnot.