Madden NFL 12 Cover Athlete is Peyton Hillis

[mmorg]

Some people care about this way too much.

Anyway, yaaaaay Peyton Hillis!

[Dantecamp21]

Speaking in the condition of being a professional graphic designer, I know that everybody is much more interested to see if this year's version has made any strides in terms of gameplay, animations, game modes, etc.

But to say that the cover/packaging of the game is irrelevant isn't accurate at all. Otherwise companies wouldn't spend millions on advertisement and branding of their products. And I would be jobless as well.

From a visual standpoint, I'm sure many of us here at OS wouldn't mind buying a copy of Madden 12 wrapped up in a plain dvd case with nothing to show for as long as the game was outstanding. But from a marketing standpoint, that's not the case for the average consumer. Bringing guys like Kobe, Jordan and Favre to grace a game cover is expensive. Companies doesn't like to loose money. They do it for a reason.

I don't think 2K sports is planing to sign Matt Booner for be the cover guy of NBA 2K12 anytime soon.

[roadman]

Quote: Originally Posted by Dantecamp21

Speaking in the condition of being a professional graphic designer, I know that everybody is much more interested to see if this year's version has made any strides in terms of gameplay, animations, game modes, etc. But to say that the cover/packaging of the game is irrelevant isn't accurate at all. Otherwise companies wouldn't spend millions on advertisement and branding of their products. And I would be jobless as well. From a visual standpoint, I'm sure many of us here at OS wouldn't mind buying a copy of Madden 12 wrapped up in a plain dvd case with nothing to show for as long as the game was outstanding. But from a marketing standpoint, that's not the case for the average consumer. Bringing guys like Kobe, Jordan and Favre to grace a game cover is expensive. Companies doesn't like to loose money. They do it for a reason. I don't think 2K sports is planing to sign Matt Booner for be the cover guy of NBA 2K12 anytime soon.

I understand what you are saying, and for other products, like food and booze I would agree with that.

Madden has a strong brand name for 22yrs that is the only licensed NFL game in the world. I don't feel the avg consumer of a sport they love cares who is on the cover, the just want to rip the package open and start throwing 70yd bombs against their friends.

[iAM-IncReDiBLe-]

Quote: Originally Posted by Armor & Sword

Brees broke the curse last year. It's over! And I am very happy Hillis is on the cover! Vick already had a cover.

Nah Brees threw 22ints last year an became the first team in history to lose to a team with a losing record in the playoffs.

[Dantecamp21]

Quote: Originally Posted by roadman

I understand what you are saying, and for other products, like food and booze I would agree with that. Madden has a strong brand name for 22yrs that is the only licensed NFL game in the world. I don't feel the avg consumer of a sport they love cares who is on the cover, the just want to rip the package open and start throwing 70yd bombs against their friends.

Agreed. But they'll keep pushing the envelope. They'll always try to lure more people into it. That's why they keep investing tons of money.

[extremeskins04]

This whole debacle gets tiresome. In no way did Hillis deserve to be on the Madden cover ahead of Vick, Rodgers or Clay Matthews for that matter. NOT BY A LONGSHOT.

If people don't want Vick on the cover because they have their own personal hate agendas that is fine (although ridiculous), but then give it to Aaron Rodgers or Clay Matthews, not some guy who had 1 above average season playing against teams with absolutely ludricous rush defense.

Gimme a break please, here...now.

[BearClaw]

Quote: Originally Posted by Dantecamp21

I don't think 2K sports is planing to sign Matt Booner for be the cover guy of NBA 2K12 anytime soon.

What are you trying to say?

[PVarck31]

Quote: Originally Posted by extremeskins04

This whole debacle gets tiresome. In no way did Hillis deserve to be on the Madden cover ahead of Vick, Rodgers or Clay Matthews for that matter. NOT BY A LONGSHOT. If people don't want Vick on the cover because they have their own personal hate agendas that is fine (although ridiculous), but then give it to Aaron Rodgers or Clay Matthews, not some guy who had 1 above average season playing against teams with absolutely ludricous rush defense. Gimme a break please, here...now.

You act like EA didn't have a fan poll and just said hey lets put Peyton Hillis on the cover. The fans had their choice and they chose Hillis.

No matter what the reasons were why they voted for Hillis, It doesn't matter because he won.