Chris' Blog: Are Madden Sales Slipping?

[mestevo]

Quote: Originally Posted by mrprice33

So is this thread going to go 16 pages, too? Sent from my HTC EVO 4G using Tapatalk.

Yeah this feels like it's being discussed in 3 places

[BlackRome]

The game is terrible online. You can go an entire game and not throw anything more than a screen pass and be competitive since the tackling in the game is so bad.

[LucianoJJ]

After posting a comment on Chris's previous story on Madden and CNBC, this thought popped into my head. Mainstream media wants gaming to fail. If you play a game, you aren't watching a TV show, and being counted in their advertiser's audience. Gaming has replaced hip-hop and rock-and-roll as being a scapegoat for what is "wrong" with society. There are few positive stories about gaming on TV, magazines, and newspapers. It's competition for them. If Madden's sales slip, that is an easy target. The establishment would love to see gaming die out as a fad, and a form of entertainment.

[TNT713]

I can't speak for anyone else but... Madden's sales will NEVER slip at my house.

Later

[kjcheezhead]

Quote: Originally Posted by LucianoJJ

After posting a comment on Chris's previous story on Madden and CNBC, this thought popped into my head. Mainstream media wants gaming to fail. If you play a game, you aren't watching a TV show, and being counted in their advertiser's audience. Gaming has replaced hip-hop and rock-and-roll as being a scapegoat for what is "wrong" with society. There are few positive stories about gaming on TV, magazines, and newspapers. It's competition for them. If Madden's sales slip, that is an easy target. The establishment would love to see gaming die out as a fad, and a form of entertainment.

I seriously doubt mainstream media wants gaming to fail. What could cnn/msn gain from reporting bad gaming industry numbers?

Also, look at the advertising that Madden has..old spice, doritos, verizon. They may be the most heavily advetised game in development.

[beastwork]

Quote:

MMChrisS 02:05 PM 08-23-2010 The evidence used was early price drops from retailers and weak pre-orders for the title. Not the most concrete evidence for sure, but far from the worst you could use.

Actually it is pretty concrete. If the demand for your product isn't matching your forecast then you make a pricing change. If they sold Lamborghini for $50,000 don't you think the the streets would be flooded with Lamborghini?

The market sets the price, and on madden 11 market said "EA your game isn't worth $60". If they could sell every copy at $60 don't you think that they would? That's the fault of sales forecasters and pricing analysts over at EA. Someone missed the boat.

[LucianoJJ]

Quote: Originally Posted by kjcheezhead

I seriously doubt mainstream media wants gaming to fail. What could cnn/msn gain from reporting bad gaming industry numbers? Also, look at the advertising that Madden has..old spice, doritos, verizon. They may be the most heavily advetised game in development.

Whatever money was paid to EA for in-game advertising is lost ad revenue for the TV networks. Gaming gets reported on because the media will report on what is hip, hot, trendy, or otherwise newsworthy.

[mestevo]

Quote: Originally Posted by beastwork

Actually it is pretty concrete. If the demand for your product isn't matching your forecast then you make a pricing change. If they sold Lamborghini for $50,000 don't you think the the streets would be flooded with Lamborghini? The market sets the price, and on madden 11 market said "EA your game isn't worth $60". If they could sell every copy at $60 don't you think that they would? That's the fault of sales forecasters and pricing analysts over at EA. Someone missed the boat.

If EA reduced the price to $50 then every retailer would have had it for $50. It was reduced by the retailers themselves so that people came to buy it at their stores/websites on launch day/week.

Sears had it for $50 at launch. It's back to $60.