EA CEO Speaks of an Innovative and New Take on Madden?

[roadman]

Quote: Originally Posted by splff3000

C'mon man!! You may not be giddy, but you're at least wondering what the "innovative and new take" is all about. I think most are. Some will admit it and some won't. The simple fact that you're on a Madden forum tells me you're curious enough to wonder what the CEO is talking about. Like I said, you may not be giddy, but you have to admit you're at least curious. And if you're thinking about Madden in January, the marketing department has done it's job.

You are right about one thing. I'm thinking of Madden in January. Only it's Madden 10, how I will beat the Vikings, next game on the list.

I have no thoughts on 11, it's too early for me. Maybe around SB time I'll start getting a little giddy about info.

[killgod]

Innovative is nothing more than EA's current buzz word to get people talking (seen in this thread).

They used it with NCAA BBall and it's "innovative" Presentation

And they "innovated" in NCAA FBall with it's defensive cam

And they "innovated" with the goalies in NHL and changes to EASHL

And they "innovated" with the 360 degree dribbling in FIFA

And they "innovated" with some other stuff in some other game.


It's all part of the marketing machine.....look how excited you all are to see what's next.

[roadman]

Quote: Originally Posted by killgod

Innovative is nothing more than EA's current buzz word to get people talking (seen in this thread). They used it with NCAA BBall and it's "innovative" Presentation And they "innovated" in NCAA FBall with it's defensive cam And they "innovated" with the goalies in NHL and changes to EASHL And they "innovated" with the 360 degree dribbling in FIFA And they "innovated" with some other stuff in some other game. It's all part of the marketing machine.....look how excited you all are to see what's next.

I would more or less tend to agree with you, but the CEO was talking to a different group, investors in their products. It's probably business speak vs marketing machine, imho. It's a different crowd with investors vs video game football enthusiasts.

[Valdarez]

Quote: Originally Posted by splff3000

Are you talking about NCAA football? If so, what changes are you talking about? I played NCAA football extensively and I didn't notice anything different except for their menus. EDIT: In fact, I can't think of anything that was new in NCAA football that was praised lol.

Sorry, I meant EA's NCAA basketball game.

[Valdarez]

My worst fear is that EA's Peter Moore's idea of a 'pay as you play' Madden is on the horizon. That's the day I am done playing football.

[Articula]

Quote: Originally Posted by killgod

Innovative is nothing more than EA's current buzz word to get people talking (seen in this thread). They used it with NCAA BBall and it's "innovative" Presentation And they "innovated" in NCAA FBall with it's defensive cam And they "innovated" with the goalies in NHL and changes to EASHL And they "innovated" with the 360 degree dribbling in FIFA And they "innovated" with some other stuff in some other game. It's all part of the marketing machine.....look how excited you all are to see what's next.

Best post in this thread! New and innovative are both hype words that are meant to get us talking about the game. Look what it has done? We are all chatting 8 months before the game releases. Why speculate at this point when it could be anything?

[mattsb84]

EA doesn't need to be innovative. Yet. Not with Madden at least. What they need to do is simply fix whats already in the game and give it polish. Something that's probably difficult with a yearly release. Although not impossible, especially if time is being used more efficiently and not being wasted on trying to reinvent the wheel. Once they resolve that, then it makes sense to start expanding current features or adding useful/innovative things to the game so that it doesn't get stale. Stuff like create-a-fan and madden cards DO NOT fit this bill.

I know they would never do it, but going to a two year cycle for Madden w/ DLC for rosters/unis updates in between games would probably be so much more beneficial to the overall development of the game.

Anyways...I'd think it's a little late to make any major ("innovative" lol) changes to Madden 11, if they did. I'm thinking this will be a new game all together. But, then again, this is EA...

[Valdarez]

New innovative take on Madden. It will not be called 'Gruden 2011'.