EA CEO Speaks of an Innovative and New Take on Madden?

[rockchisler]

I thought the Madden all play on Wii did not sell well?

[dfos81]

Quote: Originally Posted by roadman

I pointed this out earlier in the thread, but it's being ignored.

We'll we can join Ian now and have a few laughs. While we watch the blind leading the blind. Time to get a drink
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Via Ian's twitter pg.

Rubber band AI and arcade gameplay wouldn't be Madden innovations. Our goals haven't changed: http://bit.ly/IMr9H about 1 hour ago from web

[K_GUN]

madden 3D

CES had a video of MLB the show '10 in 3D...this is the next wave of gaming

3D gaming

[Gusto1]

An Electronic Arts source later told IGN the innovation Riccitiello is referring to will be a major surprise. "This is an innovation that changes the game significantly...and no one will see it coming," the source said.

[marktg30]

Quote: Originally Posted by K_GUN

madden 3D CES had a video of MLB the show '10 in 3D...this is the next wave of gaming 3D gaming

Why would bad AI look any better in 3D? lol

[bill2451]

regardless of what change, if any, is coming, one thing is for sure...

the hype machine has officially been started again... this is the first step to sucking back in all those people that swore off Madden yet again

[dfos81]

Quote: Originally Posted by Gusto1

An Electronic Arts source later told IGN the innovation Riccitiello is referring to will be a major surprise. "This is an innovation that changes the game significantly...and no one will see it coming," the source said.

That rules out Madden going for more arcade or Wii style gameplay.
Ian's already said, Rubber band AI and arcade gameplay wouldn't be Madden innovations. And their goals haven't changed.

Sounds to me like they still want "Everything You See on Sundays"!

[roadman]

The hype machine has a busy answer on this end. Don't need it, still playing 10.