What if I want to take screenshots or video captures? They'll all have a Sprite logo on them. It is a deal-breaker for me, yes, because the replays should belong to the user to view the play that happened, as well as to store and treasure, not to be bludgeoned over the head with advertising.
Besides, they obviously don't need my money. They have that extra little pittance of advertising revenue.
Incredibly annoying, and it speaks volumes about EA. I already see hundreds of Sprite ads in the game as it is, and now they need to be on replays?
And I'm not a 7-Up guy. I drink Coke (same company), but the last thing I want is ads on my HUD. In the background? Fine. On the ad-boards, fine. Right on the screen for my replays is unnatural, and as I mentioned, it only shows Live is concerned about revenue streams.
Same goes for the guys in the stands wearing EA Sports sweatshirts... yeah, when I go to the games, I always grab my EA Sports sweatshirt... It's stupid, and the game will just be a bunch of ads with intermittent basketball. I'll sit this one out, thank you very much.