Quote:
Originally posted by Bishop
They are paying him 90 million dollars over the next 7 years, he should be loyal to them.
Loyalty doesn't have squat to do with how hard he is gonna try on the court... Nike didn't pay him 90 million dollars just to be loyal to Nike, they paid him that because they think he's gonna become one of the top players in the league an they want that just as much as the Cavs.
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I disagree to some extent. It is secondary if he becomes a star in the league. As long as folks continue to buy Nike products as well as the new Nike lines, it would be worth it to them. You don't have to be the best player or even one of the best players in order to have the image and hype to sell products. (How else do you explain the immensive popularity of Vick jerseys?
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